Three key areas will increase your Adsense earnings.

1- Impressions

Impressions are the number of times your webpages with Adsense ads have been viewed. You can increase Impressions by increasing traffic (preferably targeted traffic) to your webpages. Some of the best ways to increase targeted traffic to your webpages include:

- create more webpages, with relevant, focused content

- create more links to your webpages

- list your website/s under relevant categories in more directories

- set up a directory of relevant sites on your website and accept relevant reciprocal links

- write relevant articles, with your site information in the 'resource box' at the end of each article, and submit them to article directories

2- Clickthroughs

Clickthroughs are the percentage of viewers who click on your Adsense ads. You can increase Clickthroughs by increasing the relevance of Adsense ads on your site, and by tweaking the format and placing of your ads.

Although you can't dictat which Adsense ads show on your site, you can influence the relevance of the ads by maintaining a tighrly focused website. If every page on your site focuses tightly on the site topic, its more likely that the Adsense ads will too. For example, if every page of your site is about fishing, and the word 'fishing' appears several times on every page, its likely that your Adsense ads will relate to fishing.

The best way to tweak your ad format and placement is to invest in an Adsense Tracker, and test, test, test! People who have done this tend to suggest that the best format is the large rectangle, with background and border the same color as the page behind it, so that the ad blends into the page. The best placement is towards the center or top left of the first screen of the page. Try these suggestions first, and then track and test, to be sure of what works best for your pages.

3- Effective CPM

Effective CPM is a measure of your average earnings, per thousand clicks. You can increase your Effective CPM by selecting topics that attract high bids from Adsense advertisers, and building pages and whole websites on higher paying topics.

Although Google doesn't release information on Adsense bids, you can get a good idea of the top paying topics by looking at information on Adwords bids, or, for that matter, bids on pay-per-click search engines like Overture. There are a number of keyword research tools available, both free and paid, that can help you find high paying topics.

The Formula

So now you have the basics of increasing your Adsense income. Its a deceptively simple formula:

- Build pages and websites on high paying topics for the best Effective CPM.

- Format and place your Adsense ads for maximum Clickthroughs.

- Promote your sites to drive targeted traffic to your Adsense webpages for maximum impressions.

How to Rank High in Google Quickly For Your Desired Keywords

Like anybody involved in internet marketing and web sites development I also like to rank high in Google search results for the keywords I consider useful after I have done some keywords research.

And like anybody else I know it isn’t that easy to reach this target. Google is the most important search engine of the internet, and the biggest source of traffic existing at the moment. The competition to get good results in the Google search engine is the higher existing too.

So to get these high rankings quickly we need to know, and to do, what Google likes and considers good.

One of the best possible ways is to use the big sites that Google likes a lot and indexes high for all the keywords and add there links to your own web site.

An example is Squidoo, that allows you to create your own pages about the topic you like. Squidoo often ranks high in Google search results for competitive keywords, so you can create your pages on Squidoo, that are called “lenses”, related to your desired keywords, targeting these keywords in the name and URL of the lens, in the text content you add to it, and in the link back to your own web site.

Google also likes a lot the big social networks web sites, like MySpace as example, and having links with your desired keywords to your own web site posted in MySpace can also help a lot your site to get indexed fast by Google and to get higher rankings for your keywords.

Squidoo and MySpace are just two examples of sites that Google loves and that can let you easily add links to your site. It is also important to notice that these sites are very good for anybody that wants to have links from big sites to their new sites because both of them have content about any possible topic, they are very generic sites and have pages about anything you can imagine.

I will show you other good sites, but before I want to give you another good tip that can make the difference.

Having the keywords you are targeting in your domain name can help a lot. If the main domain name composed only by the keywords is not available than you can select a variation of it, perhaps adding another word that gives anyway a meaning to the domain.

Now let’s see some other good sites you can use to rank higher on Google for your desired keywords.

Two possibilities are inside Google itself, or better said inside the Google network. But they could require more work to be successful.

I refer to Blogger and to Youtube, they are both free Google services.

Blogger allows you to create free blogs, and again you can select any topic you like without problem and Google loves blogs. The problem is that a blog must be continually updated to get and keep good rankings in search engines and Google in particular, so this will require more work than a Squidoo lens or a post on a social network.

Youtube also is loved both by Google and internet surfers, but you will need to be able to create a video to use it, than you can add the link inside the video itself to promote your web site to the viewers of the video, and in the description, to be crawled by Google and the other search engines.

The ones above are only some of the big, good sites that can help you a lot to get high rankings quickly for your desired keywords in Google, but there are many others you can find making some researches in Google.